Did you know that half of Brits admit to being clueless about where and how the veg in their food is grown, with 80% wishing they knew more?

As avid veg-lovers ourselves, we’re using these surprising statistics to fuel our latest mission to help grow the public’s knowledge of where their food comes from. Ginsters lovers, get ready to Sow Your Own Slice.

We’re launching a limited-edition, exclusive ‘field to fork’ service giving you the chance to have your very own personalised slice from Ginsters. The only catch, you’ll have to wait for the veg ingredients to be planted, harvested and baked into a slice…

100 of you will be allocated a plot at Hay Farm, in Cornwall – where the majority of our veg is grown for our range of delicious slices & pasties. Here, we’ll plant dedicated potato and onion seeds on your behalf – which will be grown and harvested, then baked by our chefs into delicious personalised slices with your name on them.

Once the seeds have been sown, you’ll receive a Welcome Pack with some exclusive goodies and a Slice Certificate that’ll confirm the date, time and *exact* location of your plants at Hay Farm. We’ll make sure you’re updated throughout the planting process, before letting you know when your very own, grown and personalised slices will be delivered to your doorstep.

To sign up, fill out the form below and we’ll let you know if you are lucky enough to reap one of the 100 exclusive spots.