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BACK ON TV WITH £1M+ NATIONAL TV AD CAMPAIGN

BACK ON TV WITH £1M+ NATIONAL TV AD CAMPAIGN

RETURNING TO TV SCREENS IN CELEBRATION OF OUR CORNISH ROOTS

We’re telling the nation the unique story of our Cornish Pasty in our brand new TV ad campaign which airs on Thursday, 1st October – the first time we’ve advertised on TV in over 5 years.

The prime-time, 30 second ad champions the quality of our ingredients while capturing the ruggedness of Cornwall and watch out for it on TV channels such as the ITV network, Channel 4, Channel 5 and Sky throughout October. Inspired by our heritage and developed by award winning creative agency Red Brick Road take a look at our new ad here:

Kieran Hemsworth, Ginsters’ Managing Director, comments:

“It’s exciting to be back on TV screens for the first time in over five years so we wanted to return with a big impact. Cornwall is our heritage, our inspiration; the advert is a celebration of that inextricable link and evokes the joy of biting into a freshly baked Ginsters Cornish Pasty whether you’re coming in from the surf with wet hair and salty skin or at home enjoying a working lunch.

“As we continue to support the Cornish economy and local communities during these challenging times, we hope the ad campaign will deliver positive exposure for Cornwall and showcase the quality for which we are so proud.”

 

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